Mukesh Ambani, aiming to dominate India’s fast-fashion market, faced challenges from Tata Group’s Trent Ltd. Despite substantial investments, Ambani’s Reliance Retail has struggled to match Trent’s success. To counter this, Ambani has partnered with Chinese fashion giant Shein to revitalise his retail segment. Mukesh Ambani, aiming to dominate India’s fast-fashion market, faced challenges from Tata Group’s Trent Ltd. Despite substantial investments, Ambani’s Reliance Retail has struggled to match Trent’s success. To counter this, Ambani has partnered with Chinese fashion giant Shein to revitalise his retail segment.