Hefty discounts and promotional offers have spurred an increase in car and consumer electronic sales during the Ganesh Chaturthi and Onam festivals. Maruti Suzuki reported a ten per cent rise in bookings in Kerala, while two-wheeler sales grew by over 15 per cent. However, premium products continue to drive most of the demand across various consumer goods. Hefty discounts and promotional offers have spurred an increase in car and consumer electronic sales during the Ganesh Chaturthi and Onam festivals. Maruti Suzuki reported a ten per cent rise in bookings in Kerala, while two-wheeler sales grew by over 15 per cent. However, premium products continue to drive most of the demand across various consumer goods.