How Harpic and Dettol rode India’s toilet revolution 

Over the last 10 years, the country has progressed by leaps and bounds in offering access to toilets for a majority of the population. Consumer goods giant Reckitt’s brands Dettol and Harpic have been at the forefront of this revolution in making sanitation accessible to Indians. In the process, the brands have won adulation both in India and abroad. Over the last 10 years, the country has progressed by leaps and bounds in offering access to toilets for a majority of the population. Consumer goods giant Reckitt’s brands Dettol and Harpic have been at the forefront of this revolution in making sanitation accessible to Indians. In the process, the brands have won adulation both in India and abroad.  

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