The Indian beauty and personal care (BPC) market is poised to reach USD 34 billion by 2028, up from $21 billion now, driven by a surge in online penetration and a growing preference for high-quality, premium beauty products, according to a report by Nykaa and consulting firm Redseer. The online channel, as the fastest-growing segment, is expected to expand at a compound annual growth rate (CAGR) of approximately 25 per cent. The Indian beauty and personal care (BPC) market is poised to reach USD 34 billion by 2028, up from $21 billion now, driven by a surge in online penetration and a growing preference for high-quality, premium beauty products, according to a report by Nykaa and consulting firm Redseer. The online channel, as the fastest-growing segment, is expected to expand at a compound annual growth rate (CAGR) of approximately 25 per cent.
